Cliff Beeson, President
As the Founder, President and Account Service Representative for
CNB Research & Consulting, Cliff has been in Market Research for
over 20+ years. As an analyst at Wyeth from 1981 to 1985, he worked
primarily on cardiovascular, anti-inflammatory, cough-cold and oral
contraceptive brands, and during this time helped launch several key
products for the company. Cliff was responsible for all primary and
secondary research, and even conducted qualitative research for his
brands.
In 1986, he took a position with AstraZeneca in their New Products Market Research group where he was responsible for cardiovascular, urinary incontinence and oncology products in development. While at AZ, Cliff participated in a Global symposia regarding incontinence and presented on this subject with experts from around the world.
From 1988 to 1990, Cliff was Director of Marketing Research for F. Scott Kimmich & Company, a healthcare advertising agency serving the client’s of the agency with their marketing research needs. In 1990, he left the agency to help start a business called MarketLab, Inc., a full service marketing research firm specializing in the healthcare area.
In 1993, he formed CNB Research & Consulting, LLP a full service marketing research firm with clients in biopharmaceuticals, pharmaceuticals and medical and surgical devices.
The CNB Research Project Team
Cliff Beeson, President
Founder of CNB Research with more than 25 years of research experience. Prior
to starting CNB in 1993, Cliff was with Wyeth, Astra Zeneca, and F. Scott Kimmich & Company.
Before starting CNB, Cliff helped launch and establish two other marketing
research firms. MORE...
Steve Petitt, Vice President,
Marketing Research & Analytics
Steve has 20+ years in both the vendor and client sides of business.
His diverse professional experience on the client side spans across various
leading organizations and industries including Johnson & Johnson,
Schering-Plough, Siemens Medical, RCA, Doubleday, among others. Throughout
his career, Steve has applied his creative, analytical, and marketing
skills in several highly responsible and visible roles in marketing research,
new product development, brand management, forecasting, and customer
satisfaction. MORE...
David Bowers, Vice President
Dave brings a wealth of experience to CNB with over 30 years
of extensive healthcare experience. Dave’s background includes pharmaceutical
sales, marketing research, product management, business development,
marketing research management, and marketing management. Before joining
CNB in 1993, Dave was with Novartis, Schering-Plough, Johnson & Johnson,
and Datascope. MORE...